◈ FINANCE Updated July 25, 2026
Markup Calculator
See markup and margin side by side so you never confuse the two again.
Cost price
Selling price
Result
Ad space · belowTool · horizontal
How it works
Markup is profit divided by cost, while margin is profit divided by selling price, so the same money always produces a bigger markup number than margin number.
Frequently asked questions
Is markup the same as margin?
No. A 50% markup on a $40 cost gives a $60 price, which is only a 33.3% margin.
How do I set a price from a target markup?
Multiply your cost by one plus the markup as a decimal — cost 40 with 50% markup gives 40 x 1.5 = 60.
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